say hello
say hello
say hello
Swipe
Putting payments at the service of customers and their purchases. To make financing more attractive by making it accessible and easy.
Putting payments at the service of customers and their purchases. To make financing more attractive by making it accessible and easy.
Challenge
Challenge
Challenge
To develop an innovative payment service that goes beyond traditional banking solutions, with the goal of making the shopping experience easier and more enjoyable. We focus not only on facilitating financing, but also on providing resources for consumers to make informed purchasing decisions.
Our payment service will allow users to choose from a variety of payment and financing options, and will offer a frictionless experience both in physical stores and online. In addition, we will seek to improve the overall shopping experience by providing tools and resources to help consumers make more positive and responsible purchasing decisions.
To develop an innovative payment service that goes beyond traditional banking solutions, with the goal of making the shopping experience easier and more enjoyable. We focus not only on facilitating financing, but also on providing resources for consumers to make informed purchasing decisions.
Our payment service will allow users to choose from a variety of payment and financing options, and will offer a frictionless experience both in physical stores and online. In addition, we will seek to improve the overall shopping experience by providing tools and resources to help consumers make more positive and responsible purchasing decisions.
To develop an innovative payment service that goes beyond traditional banking solutions, with the goal of making the shopping experience easier and more enjoyable. We focus not only on facilitating financing, but also on providing resources for consumers to make informed purchasing decisions.
Our payment service will allow users to choose from a variety of payment and financing options, and will offer a frictionless experience both in physical stores and online. In addition, we will seek to improve the overall shopping experience by providing tools and resources to help consumers make more positive and responsible purchasing decisions.
Approach
Approach
Approach
We are focused on the future and on finding ways to make our service more tangible, creating new codes and gestures that allow us to build an exceptional and differentiated user experience. We want to offer a unique and outstanding service experience that is recognized as best-in-class.
We are focused on the future and on finding ways to make our service more tangible, creating new codes and gestures that allow us to build an exceptional and differentiated user experience. We want to offer a unique and outstanding service experience that is recognized as best-in-class.
We are focused on the future and on finding ways to make our service more tangible, creating new codes and gestures that allow us to build an exceptional and differentiated user experience. We want to offer a unique and outstanding service experience that is recognized as best-in-class.
Solution
Solution
Solution
From our service we want to offer a solution that integrates into people's lifestyles and allows them to make their purchases in an easy, convenient and accessible way, according to their personal spending preferences. We seek to offer an experience that is flexible and adapts to the needs and desires of each user, without limitations as to when or how much they want to spend.
From our service we want to offer a solution that integrates into people's lifestyles and allows them to make their purchases in an easy, convenient and accessible way, according to their personal spending preferences. We seek to offer an experience that is flexible and adapts to the needs and desires of each user, without limitations as to when or how much they want to spend.
From our service we want to offer a solution that integrates into people's lifestyles and allows them to make their purchases in an easy, convenient and accessible way, according to their personal spending preferences. We seek to offer an experience that is flexible and adapts to the needs and desires of each user, without limitations as to when or how much they want to spend.
Services
Services
Services
System Design
User experience
Interaction Design
Visual Definition
System Design
User experience
Interaction Design
Visual Definition
System Design
User experience
Interaction Design
Visual Definition
The interaction with the application is optimal. There are no relevant frictions or barriers to use in terms of interaction and navigation. Users have performed the tasks without experiencing major difficulties in interacting with the different elements on the screen. All users unanimously agree that Swipe is an intuitive and user-friendly app. The ease, the way in which the user is guided, the closeness with which it is expressed, the request for limited information, the consistency between screens and usability patterns? Everything in general contributes to an optimal interaction. They agree that the process is clearly intuitive and simple. It is efficient and flexible, accelerators are presented, the design contributes to focus attention on calls to action and on the essentials. This is especially accentuated in onboarding which, despite being the most extensive process, the feeling is that it is not complex. Users feel accompanied at all times and the language helps to build a very positive experience (especially in Young and Medium profiles).
The interaction with the application is optimal. There are no relevant frictions or barriers to use in terms of interaction and navigation. Users have performed the tasks without experiencing major difficulties in interacting with the different elements on the screen. All users unanimously agree that Swipe is an intuitive and user-friendly app. The ease, the way in which the user is guided, the closeness with which it is expressed, the request for limited information, the consistency between screens and usability patterns? Everything in general contributes to an optimal interaction. They agree that the process is clearly intuitive and simple. It is efficient and flexible, accelerators are presented, the design contributes to focus attention on calls to action and on the essentials. This is especially accentuated in onboarding which, despite being the most extensive process, the feeling is that it is not complex. Users feel accompanied at all times and the language helps to build a very positive experience (especially in Young and Medium profiles).
The frictionless interaction is reflected in the good results obtained in Satisfaction. In the satisfaction scale, very good and consistent values are obtained for the main elements of usability, in the 3 profiles (senior: 4.22; medium: 4.53 and young: 4.33). A noteworthy aspect is the consistency and high score given to the item the different functionalities are well integrated* (4.25 average for all profiles). The complexity has been successfully concealed in a halo of simplicity, making everything fit together perfectly and feel seamless. A higher score is given to "I feel at ease using Swipe" which scores 4.75, i.e., feeling good while you are getting into the process and using Apo. For this item there is 0% deviation between profiles as well as minimal deviation between participants in the same group.